The rule of the game: optimize your company performance in a challenging and realistic environment and compete to become the leader.

  • With customer sensitivity in mind, manage a portfolio of products, differentiate yourself and optimize your costs
  • Develop a vision, design and execute your strategy against fundamental financial decisions
  • Four simulation themes: Finance, HR, Strategy & Marketing

Seamlessly integrated into your course, play in class or virtually, for as many rounds as you like and with as many participants as you want.

The Competitive

Strategic focus – optimize your 4-product portfolio, identify and nurture your competitive advantage(s) to become the leader on the market.

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Human Capital

Human Resources – align your HR policy with your business vision. Focus on human capital as a source of value creation. Developed with HEC Paris.

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fundamentals of

Financial Game – take control of your KPIs, grow your business and implement your strategic vision with financial sanity in mind.​

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customer value

Marketing Perspective – define your value proposition, build a supporting value architecture and optimize your profit equation. Business modelling at its best.

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Business Odyssey

Compact Learning – our marketing simulation made simple. A concise format, ideal for business starters and employee onboarding.​

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Customized Solutions

Co-development – you didn't find anything that quite matches your specific needs? Contact us today.​

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